Privacy Policy
Effective Date: [Month Day, Year]
This Privacy Policy explains how Marcello Homes (“we,” “us,” “our”) collects, uses, discloses, and protects information when you visit our website (the “Site”) or communicate with us.
1) Information We Collect
We may collect the following categories of information:
A. Information you provide directly
- Contact information (name, email, phone number, mailing address)
- Project-related details (property location, budget range, timeline, goals, style preferences, lot status)
- Message content you submit through forms, email, phone, or chat
- Any other information you choose to provide
B. Information collected automatically
When you use the Site, we may automatically collect:
- Device and browser information (IP address, device type, browser type, operating system)
- Usage data (pages viewed, time on page, referring/exit pages, clicks)
- Approximate location (derived from IP address)
- Cookie and tracking data (see “Cookies and Tracking Technologies”)
2) How We Use Your Information
We may use information we collect to:
- Respond to inquiries and communicate with you
- Evaluate your project needs and provide proposals or next steps
- Schedule consultations and follow up
- Provide customer service and manage business operations
- Improve the Site, content, and user experience
- Send marketing and promotional communications (where permitted)
- Maintain security, prevent fraud, and enforce our policies
- Comply with legal obligations and resolve disputes
3) Cookies and Tracking Technologies
We may use cookies, pixels, and similar technologies to operate the Site and understand how visitors use it. These technologies may be used for:
- Essential Site functionality
- Analytics and performance measurement
- Advertising and remarketing (showing our ads to people who visited our Site)
We may use third-party analytics and advertising providers (for example, website analytics tools and advertising platforms). These providers may set and access cookies or similar technologies on your device.
Your choices:
- You can control cookies through your browser settings and may delete existing cookies.
- If you disable cookies, some features of the Site may not function properly.
4) How We Share Information
We do not sell your personal information in the traditional sense. We may share information in the following situations:
Service providers
We may share information with vendors who help us operate our business and Site (such as website hosting, form tools, CRM systems, scheduling tools, email and text providers, analytics providers, and advertising partners). These vendors are permitted to use information only to provide services to us.
Legal and safety reasons
We may disclose information if required by law or if we believe disclosure is necessary to comply with legal process, protect rights and safety, investigate fraud, or enforce our agreements.
Business transfers
If we are involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction.
5) Data Retention
We keep personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to meet legal, accounting, or reporting obligations, resolve disputes, and enforce agreements.
6) Security
We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.
7) Your Rights and Choices
Depending on where you live, you may have certain rights regarding your personal information, such as:
- Request access to the personal information we hold about you
- Request correction or deletion of your personal information
- Opt out of marketing communications
- Limit certain cookie-based tracking through browser settings
Marketing opt-out:
- Email: use the unsubscribe link (if provided) or contact us.
- Text: reply STOP or follow the message instructions.
- Calls: tell us you prefer not to receive marketing calls.
8) Children’s Privacy
Our Site is not intended for children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us and we will take appropriate steps.
9) Visitors From Outside the United States
We are based in the United States. If you access the Site from outside the U.S., you understand that your information may be processed and stored in the U.S., where privacy laws may differ from those in your location.
10) Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated version on this page and update the Effective Date.
11) Contact Us
If you have questions about this Privacy Policy or want to make a privacy request, contact:
Marcello Homes
Email: info@marcellohomes.com